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| Source: http://www.allyou.com |
The Guardian today reported that Visa have predicted UK online sales will peak today - with 4.8 million transactions occurring and an estimated total spend of £303m on credit and debit cards.
Today is seen as the beginning of a 2 week online shopping frenzy where people will be making sure to order their Christmas gifts in time for the festive season. Taking into account the adverse weather of the past year it's probably a good idea to get online and get those orders in!
Its hard to predict if today will actually be the busiest day of online shopping, but it is definitely seen as the beginning of a prolonged period of increased online sales. Online sales from mobile devices are also expected to really take off this year, with the Guardian quoting Professor Joshua Bamfield, director of the Centre for Retail Research who believes online sales this Christmas will reach a total of £13.4bn, with 12.2% of that done on mobile.
"We think mobile is going to be a really big deal this year," he said. "We're thinking spending on mobile could total around £1.64bn this year and that's grown from close to zero last year," he said. "Online retail is growing faster than any other part of the retail sector," Bamfield said. "Our feeling is that this year this will continue and sales through bricks and mortar shops are going to fall yet again."
Whatever happens, It will be interesting to see the figures come through in a few weeks time!
